We love fashion. We do, however, love our planet too. And we believe that we have a shared responsibility when it comes to looking after our beloved planet. That is why we have made it our mission to make fashion better.
As part of that mission, we signed up to the UN Climate Neutral Now Pledge in May 2019, and through our climate partner Chooose.today we invest in certified climate and nature projects in Peru, Kenya and Cambodia in order to make our garments climate neutral.
Every time we design a product, we always strive towards making it with as little environmental impact as possible, especially by using smart fabrics, as the vast environmental impact of the production of each piece of clothing comes from the fabric. However, we are aware that any garment, no matter how it’s produced or which fabric we choose, always leaves behind a CO2 footprint.
Therefore, we calculate the CO2 impact of each garment we produce throughout its production process by using the Higg Material Sustainability Index, right up to the point where we ship it to you, and by offsetting the equivalent amount, each garment represents a tangible way of combating climate change.
In order to be fully transparent, we have shown here on our website how much we offset for each individual garment.
In total, we have balanced out 8.750 tons of CO2 so far. According to the UN Flight Calculator, ICAO, that is equal to you doing 78.475 fewer flights between Copenhagen and London – not bad, right?
Please find a link to the UN Climate Neutral Now Pledge here.
CLIMATE AND NATURE PROJECTS
Southern Cardamom REDD+
The tropical forests are amongst the planet’s most biodiverse ecosystems and support some of the most threatened and charismatic species on earth. The Southern Cardamoms are a critically invaluable biodiversity hotspot and host 55 threatened wildlife species and 29 forest communities.
The Southern Cardamom REDD+ project protects 497,000 hectares of tropical rainforest in South-West Cambodia which are globally significant for wildlife conservation, ecosystem servicing, and community livelihoods. The project uses global best practices of forest protection and community development to safeguard the forest, preventing more than 3,000,000 tonnes of carbon emissions annually to go into the atmosphere.
Chyulu Hills REDD+
The Chyulu Hills, close to Kenya’s southern border with Tanzania in front of Mount Kilimanjaro, is home to Kenya’s largest surviving population of elephants and one of its foremost large scale wildlife and wilderness areas. The Chyulu Hills REDD+ project aims to protect the Chyulu Hills landscape, its forests, woodlands, savannahs, wetlands and springs, and its wild populations of Africa’s best known animals lions, cheetahs, wild dogs, rhinos, elephants, and various antelopes. This is being achieved largely by enhancing and strengthening landscape protection, improving livestock management practices, employing forest rangers, bolstering employee motivation, creating alternative income, jobs, and employment opportunities, and supporting stricter environmental law enforcement.
On the edge of the Peruvian Amazon Rainforest, three indigenous communities Palma Real, Sonene , Infierno and over 30 high conservation value species live in 591,851 hectares of landscape threatened by illegal mining, logging, ‘slash and burn’ agriculture, and infrastructure development This project addresses the local, economic drivers of deforestation and forest degradation by supporting the development of socially inclusive farming, land use capacity building, and improved forest protection and surveillance of natural resources. Through conservation, protecting the rainforest ecosystem, and scaling up sustainable community forest management, the project significantly reduces global emissions.
CERTIFICATES OF RECOGNITION